ANNA CAMPBELL / BLOOM COLLECTION

Bloom by Anna Campbell / Ethereal. Feminine. Delicate.

Introducing Bloom Collection by Anna Campbell Bridal is an ode to the beauty and vitality of new beginnings. Captivated by the awe-inspiring beauty of nature, Anna Campbell presents a collection that reflects the unique essence of each bloom, much like the individuality of every bride.

Discover our top picks from the Bloom Collection by Anna Campbell Bridal.

Dahlia

Step into bold romance with the Dahlia Gown — a true statement in modern femininity. Handcrafted in their Melbourne studio, Dahlia blooms with layers of soft organza and sculptural texture. Each 3D flower is hand-placed by our artisans, creating a couture bustier that’s as intricate as it is unforgettable. This gown is a dream in motion — daring, delicate, and utterly captivating.


WISTERIA

Wisteria is unapologetically refined—cut for impact, made for movement. A sculpted halter neckline frames the shoulders, while the hand-embellished bodice gives way to a bold open back, finished with high-shine tassel fringe that flickers with every step.


MOONFLOWER

Moonflower is the epitome of luxe. A sculpted crepe skirt contours the body, while dramatic silk organza sleeves steal the spotlight. Hand-beaded pearls and crystals weave through intricate florals, creating a striking balance of high-impact glamour and refined elegance.


BILLIE

The Billie gown is all drama and volume—crafted from layers of airy tulle and power mesh for a bold, sculptural silhouette. Finished with a sweeping train, it's designed to turn heads the moment you arrive.


IRIS

Crafted from layers of soft tulle and organza, the Iris gown features hand-embellished ivory floral appliqués that trail from bodice to skirt like a falling vine. Light, romantic, and effortlessly graceful—Iris is a timeless statement in modern femininity.


CAMILLE

Meet Camille — where sleek design meets high-impact detail. This modern halter gown stuns with a curve-contouring silhouette and bold, hand-beaded linear embellishment. Striking, sculptural, and unapologetically glamorous — Camille is made for the bride who owns the spotlight.


GINGER SET

Elevate your bridal look with the Ginger Bridal Mini Set – a delightful surprise for your guests and the ultimate second look! The uniquely hand-embellished mini set is guaranteed to captivate all night long. Featuring intricate botanical 3D appliques and an all-over shimmer of sparkling sequins, this piece is destined to shine on the dance floor. Make a statement and create unforgettable memories with the Ginger Bridal Mini Set.


The Anna Campbell Bridal Bloom Collection captures the essence of modern romance, bringing together ethereal fabrics, hand-crafted details, and soft floral inspiration in every gown. Designed for brides who want to feel effortlessly feminine yet unmistakably unique, the collection blends whimsical textures with graceful silhouettes that move beautifully.

From delicate lacework to shimmering embellishments inspired by nature, each dress feels like a wearable love story. The Bloom Collection is a celebration of artistry, elegance, and blossoming bridal beauty—perfect for brides who want to walk into their wedding day feeling radiant, romantic, and truly unforgettable.

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