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Introducing Jessica Couture - Jessica Wu is a luxury bridal designer catering to brides all over the world. With a focus on on soft, feminine allure, timeless elegance, and modern sophistication, gowns crafted from luxury fabrics like lace, tulle, satin, Mikado, georgette, and crepe, often featuring 3D floral appliqués, statement sleeves, beading, or sleek minimalism.
The Ivory Reign collection is where bridal tradition meets the cutting edge of couture. Re-imagining bridal wear through sharp silhouettes and daring two-piece ensembles, Ivory Reign combines timeless romance with modern fashion in a way that is both regal and unapologetic.
Below are 7 gowns from Ivory Reign by Jessica Couture.
A lace dream straight from the pages of a modern fairytale.
This romantic ensemble features a soft A-line silhouette crafted in delicate chantilly lace, layered with 3D floral appliqué. The structured sweetheart bodice features a subtle cat-eye neckline and exposed boning for a sheer, sculpted effect that feels both timeless and daring.
Detachable sheer sleeves add a touch of whimsical versatility, while the flowing skirt extends into a dramatic train with a cheeky split—perfect for a romantic entrance. Worn with the elizabeth veil for a touch of sweet, vintage elegance.
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SAPHIRRA
Timeless sophistication meets ethereal romance in Sapphira, a breathtaking two-piece bridal couture gown from the Atelier Wu 2026 collection. The structured satin corset top features a flattering basque waist, sculpting the silhouette with precision. Its dramatic V-point dips gracefully at the waistline, adding a striking architectural element that elongates the torso and defines the figure.
Paired with a voluminous A-line skirt crafted from layers of whisper-soft tulle, the gown floats with effortless elegance. The airy, wispy texture of the skirt creates a dreamlike movement, bringing a sense of weightless grace to every step.
Designed for the modern bride with a love for classic refinement, she is both bold and delicate — a statement of couture artistry and romantic allure.
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MIKAELA
Where sultry meets sophisticated — this gown redefines modern bridal allure. Featuring a sculpted cat-eye bodice with a subtle plunge, this design is structured with internal boning for a flawless fit. A harmonious blend of lace and delicate beadwork creates a luminous finish across the sheath silhouette, which melts into a soft, dramatic train—elegant yet made to move on the dance floor.
For an added layer of wow, pair it with the detachable overskirt—just when they thought you couldn’t shine any brighter.
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GABRIELLA
A lace A-line gown truly made for a modern-day princess. This full lace masterpiece features a romantic sweetheart bodice paired with detachable off-the-shoulder long sleeves that gently glide over the wrists. The silhouette flows into a dramatic train, creating timeless impact from every angle.
Crafted with exquisite detail, this is one of Atelier Wu’s finest — a gown that embodies regal elegance and unforgettable charm. Worn with the matching Gabriella veil.
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ESMERALDA
More than a mermaid gown — this is a sculptural work of art. Cut to contour, this silhouette glides over every curve with intention, radiating confidence and sensuality. Layers of soft Chantilly lace lie beneath 3D floral appliqué, creating texture and movement with every step.
A plunging V neckline adds a whisper of drama, while maintaining a sense of refined romance. Elevate the look with the matching bolero — featuring a soft bubble sleeve and a high neckline — for a couture-inspired finish that feels as unforgettable as the moment itself.
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CASSIA
The Cassia gown is the epitome of soft romance and timeless femininity. Featuring a structured sweetheart bodice with visible corsetry and sculpted cups, this gown flatters the décolletage and cinches the waist. The bodice transitions seamlessly into a dreamy A-line skirt crafted from airy layers of soft tulle, offering movement, lightness, and ethereal beauty.
Paired with the lace-edged Victoria veil, this gown captures the essence of modern grace with a touch of vintage charm—perfect for the bride who wants to feel effortlessly beautiful on her special day.
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ZOE
A regal fit-and-flare silhouette designed for the modern queen. This gown features a sculpted sweetheart neckline and showcases our newly sourced, exquisite lace—elevated with internal boning and a flattering basque waist that drapes seamlessly into a body-contouring silhouette.
Timeless, yet on-trend, this piece is effortlessly styled with the matching Zoe lace veil and pearl earrings for the ultimate 2026 bridal moment everyone will be swooning over.
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