LAUNCESTON / MURPHY BLOOM

Meet Murphy Bloom / Elegant. Bespoke. Botanical.

Walking into a venue styled by Murphy Bloom feels like stepping into a fairytale that’s still grounded in sincerity and genuine warmth. The smell of fresh blooms, the gentle swaying of foliage, the way each petal and leaf catches the light - it all adds up to an atmosphere that is romantic, inviting, and timeless.

Murphy Bloom is the creative vision of Emma Williams (known as “Bird”), who brings over a decade and a half of floristry experience to every wedding. What sets them apart is the commitment to bespoke floral design. Every bouquet, arbour installation, table arrangement - even buttonholes, are crafted to suit the couple, their venue and the feeling they want for the day.

A romantic, timeless aesthetic — classic meets organic

Murphy Bloom often delivers arrangements that lean toward elegant, classically romantic florals, yet with a softness and natural flow that keeps them from ever feeling stuffy. For instance: long‑stemmed white roses for the bride and bridesmaids, single white‑rose buttonholes for groomsmen, and simple ribbon finishes. there’s often a softer, more “enchanted barn / cottage‑garden” vibe layered in hydrangeas, dahlias, delicate filler flora and lush foliage might mingle with the more formal blooms, creating a balance between classic romance and quaint natural charm.

A collaborative, easygoing process — and a human touch

Planning with Murphy Bloom is more than ticking boxes. Emma’s approach is described as warm and personable. From your first chat all the way to the final bouquet or buttonhole, she’s there, focused on delivering not just flowers, but an experience. Murphy Bloom has also collaborated with other stylists (for example Freyr Studio) to combine creative styles and deliver something truly magical.

Murphy Bloom brings a refined, soulful touch to wedding florals blending thoughtful design, seasonal beauty and an intuitive sense of place. Each arrangement feels intentionally crafted rather than simply assembled, creating an atmosphere that is both elegant and deeply personal. For couples seeking flowers that elevate their day with timeless style and meaningful detail, Murphy Bloom offers a truly boutique, heartfelt experience.

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